The above title is a question that customers ask themselves all the time, “Do car companies really care about me?” The simple answer is Yes! But a better question is – Do they hear you, known as the “customer’s voice?” Let’s first look at several ways that customers talk to manufacturers in “Manufacturer Talk” so-to-speak… Continue reading
Posted in Consumer
Tagged automotive, Automotive Profits, cost reduction, Customer Complaints, Customer Dispute, Customer Resolution, customer voice, Data Analysis, Dealership, Engineer, Lean Manufacturing, Manufacturers, Personal Touch, Production Costs, Repeated Failures, Safety Concerns, six sigma, Trend Analysis, Vehicle Complaints, Vehicle Concerns
NHTSA (National Highway Transportation Safety Administration) receives complaints when a dealer or manufacturer resolution for their vehicle has not been reached. In the past, vehicle improvements have been based on production and warranty data, and not a huge focus on the “Customer Voice.” Why would a manufacturer not want to hear the customer voice?
Posted in Automotive Trends
Tagged analysis, analyst, Auto, automotive, automotive trend reports, CDI, charts, continous improvement, CSI, customer voice, graphs, JD Powers, manufacturer, NHTSA, sas programmer, six sigma, trend reports, trends
How many times have you got into a vehicle and looked at the shift boot and said to yourself “is it leather?” There have been many design and process changes from real sewn leather, to Rubber. This article will explain why many manufacturers are going to rubber Shift Boots as well as many other components.
Posted in Technology
Tagged Auto, automatic transmissions, automotive, boot, continous improvement, cost reduction, dirt, dust, elastomer, elastomers, environmental, gear shift, high temperatures, injection molding, latex, leather, low temperatures, manufacturer, manufacturering, molding, neoprene, new technology, oil, oil molding, ozone, P.V.C., plastics, polyvinyl chloride, rotational molding, roto molding, rubber, shift, shift boot, shift lever, six sigma, slush molding, Technology, transfer case, transmission, transmissions, water